What you see below might be the most brilliant marketing for a musical ever. And definitely for a musical based on a classic campy horror movie. Freakgirl and I got to see this show in 2006, before it fled the country and moved to Toronto, and I LOVED it. The script was hilarious. We sat three rows back from the stage, and had to wear disposable ponchos in case blood splattered on us. Can’t wait for it to come back to the U.S. so I can see it again!

Evil Dead the Musical poster

Advertising Agency: Saatchi & Saatchi, Toronto, Canada
Creative Director: Brett Channer
Art Director: Tyler Serr
Illustrator: Jacobson Fernandez / Sharpshooter
Copywriters: Lyranda Martin-Evans, Deric Moore
Producer: Chris Penny

via Japanese Dude-Girl and Ads of the World